Second day with the West Coast ICs. lots of good ideas and exchange of information
Social Tech Bootcamp in Vegas
Social Stream
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Understanding your competition is essential for ecommerce marketing growth, whether you are a small store just starting out or a larger store aiming to scale. Competitive analysis offers a powerful tool for every type of business. For online stores, it offers the chance to gain critical insight into your competitors. This insight is invaluable for […]
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Ecommerce marketing can be daunting for small stores – particularly stores wondering how they can ever compete against large stores. The first thing to note is that trying to compete with large, well-known stores is not the way to see results. Stores such as Amazon and Takealot have the advantage of a massive product range, […]
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Calls to Action are an integral part of lead generation, whether used in lead forms, landing pages, email campaigns or any other lead content. Despite their importance for conversion, CTAs are often treated as a minor detail within broader campaigns. Many businesses add these as an after-thought, using generic versions such as ‘Click Here’. Others […]
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If you are not using video in your lead generation strategy, now is a good time to take a closer look at this channel. Used as part of a multi-channel approach, video offers a way to connect to potential leads on a deeper level. Video can help to build trust, encourage interaction, inspire action, and […]
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Over the last decade, lead nurturing has come a long way. Although lead generation has been in effect in numerous forms over the decades, it has truly come into its own in the last few years. In 2020, it has become one of the most effective ways not only to gain new customers but also […]
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Terrific as usual Francois! You are one of the most engauging, and best organized speakers I’ve had the pleasure to learn from!
Hi Chuck, Thanks for the compliment. As my early mentor you helped guide my future, thank you